Action: A unique blend of Organic Neem, Organic Pomegranate and other effective Organic Herbal extracts that clean your teeth, freshen breath & help promote healthy gums, adding that sparkle to your smile. Healthy gums & refreshing taste 100% Vegetarian 99.6% of total ingredients are from natural origin Outer box made with 100% recycled material. Chlorine free. Printed with Soy based inks.  Natural Cosmetic certified by ECOCERT Greenlife according to ECOCERT Standard. Key Ingredients:  Pomegranate Extract - supports healthy gums; strong antioxidant Neem Leaf Extract - Neem has been used for centuries to clean teeth Chebulic Myrobalan - help maintaining healthy gums Acacia Arabic Extract - soothing properties Indication:  Daily toothpaste with organic ingredients for a healthy gums and sparkle smile.  Use Direction: Adults and children 2 years and older: Brush thoroughly twice a day. Children under 2 years: Consult a physician or dentist.