How to Win at CRM: Strategy Implementation Management

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How to Win at CRM: Strategy Implementation Management

How to Win at CRM: Strategy Implementation Management

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How to Win at CRM: Strategy Implementation Management

£46.45

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£55.74
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Sold by:

£46.45

Save £9.29 (16%)

RRP

£55.74
Only 1 left in stock
FREE Shipping

14-Day Returns Policy

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Description

How to Win at CRM: Strategy Implementation Management

This book provides clarity and guidance on effective strategy implementation and management of CRM. It explores both the conceptual and cultural context of CRM initiatives along with the particulars of CRM system implementation and management. In order to provide this clarity it surveyed the existing academic publications surrounding CRM sales f
  • Fruugo ID: 434327425-911534642
  • ISBN: 9780367657888

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