Measuring Advertising Effectiveness

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Measuring Advertising Effectiveness

Measuring Advertising Effectiveness

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Measuring Advertising Effectiveness

£169.81

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£203.77
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Sold by:

£169.81

Save £33.96 (16%)

RRP

£203.77
Only 1 left in stock
FREE Shipping

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Description

Measuring Advertising Effectiveness

Acknowledging that advertisements are complex phenomena that require detailed investigation this book explores the multidimensional nature of advertisings diverse effects from both academic and applied perspectives. It also addresses the problems and limitations of advertising.
  • Fruugo ID: 434385160-911592654
  • ISBN: 9780805819014

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  • STANDARD: FREE - Delivery between Wed 10 December 2025–Mon 22 December 2025 - FREE

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