Virtual Social Identity and Consumer Behavior

£56.77
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Virtual Social Identity and Consumer Behavior

Virtual Social Identity and Consumer Behavior

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Virtual Social Identity and Consumer Behavior

£56.77

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£68.12
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14-Day Returns Policy

Sold by:

£56.77

Save £11.35 (16%)

RRP

£68.12
Only 1 left in stock
FREE Shipping

14-Day Returns Policy

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Description

Virtual Social Identity and Consumer Behavior

Explores consumer behavior in virtual worlds and offers implications for marketers interested in working in these environments. This book offers insight into the largest and fastest growing group of users - kids and teens. It discusses the impact of virtual social identities on consumers consumer behavior and electronic commerce.
  • Brand: Taylor & Francis Ltd
  • Category: Society & Politics
  • Format: Paperback
  • Language: English
  • Publication Date: 2022-01-24
  • Publisher / Label: Taylor & Francis Ltd
  • Author: Natalie T. Wood
  • Number of Pages: 230
  • Fruugo ID: 434379879-911587342
  • ISBN: 9780765623966

Delivery & Returns

Dispatched within 6 days

  • STANDARD: FREE - Delivery between Thu 08 January 2026–Tue 20 January 2026 - FREE

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